Artist's impression of the future Austin Convention Center showcasing sustainability and creativity.
Austin is set to unveil a major redevelopment of the Convention Center, named ‘Unconventional ATX’, costing $1.6 billion. This project will nearly double rentable space, enhance community connectivity, and feature environmentally sustainable design. The aim is to transform Austin into a premier convention destination while celebrating its vibrant culture and creativity. Scheduled for completion by late 2028, the new center will include pedestrian-friendly areas and artistic installations, solidifying Austin’s status as a hub for events and gatherings.
Austin is buzzing with excitement as plans for a major redevelopment of the Austin Convention Center have just been unveiled. Titled Unconventional ATX, this ambitious project will cost a whopping $1.6 billion, and the first looks at the new facility have been released. Picture this: nearly doubling the rentable square footage, going from the current 365,000 square feet to an impressive 620,000 square feet! Whether you’re a business event planner or just love feeling the energy from conventions, this is big news.
Curious about where all this cash is coming from? The funding will primarily come from the Hotel Occupancy Tax along with revenues generated from the Convention Center itself. It’s a good strategy to ensure that tourists who enjoy the vibrant Austin atmosphere also contribute to its growth. We all know that conventions can benefit local hospitality and tourism, and this development is set to elevate Austin even further.
The design of the new convention center is a result of a collaborative effort between renowned architecture firms, LMN and Page. Their genius will bring together ideas of accessibility, flexibility, and sustainability, making the facility not just a place to hold events, but a vibrant part of the city. Imagine strolling through open-air terraces and public outdoor plazas that enhance the venue’s natural light. Doesn’t that sound inviting?
Another exciting aspect of the redevelopment is how it plans to enhance connectivity with nearby districts like the Waterloo Greenway and the Palm District. Bringing people together and encouraging foot traffic are essential to making Austin feel even more like a big community. Not to mention, it’s expected to be the world’s first zero-carbon-certified convention center, which is a huge win for the environment!
One of the standout features will be art installations and interactive exhibits that celebrate Austin’s rich creative community. It aims to be not just a convention space but a hub of creativity. Local artists will have dedicated spaces, making the new center a vibrant cultural spot as well as a conventional one.
As part of this transformation, there are plans to reopen Third Street for multimodal traffic and redesign Second Street into a pedestrian-friendly corridor. This means more walkable spaces for everyone to enjoy! It’s a great idea, especially with all the foot traffic that conventions bring to the city.
So what’s the timeline for this exciting project? The existing convention center is set to close in April, and shortly thereafter, demolition and construction will begin. You can expect the new center to be completed by late 2028 and it plans to reopen just in time for the Spring Festival Season of 2029. That means a fresh space for all those lovely events and gatherings we love in Austin.
To help generate revenue during the center’s expansion, Austin City Council has already approved a Tourism Public Improvement District. This district will allow hotels to impose a 2% tax on stays, aiming to support local businesses during the construction period. It’s a win-win situation for all involved!
The redevelopment of the Austin Convention Center is not just about building a new facility; it’s a bold investment in Austin’s future as a premier convention and tourism destination. Local officials are excited about how this project will enhance downtown Austin’s landscape and its economic capabilities. With such a transformative design that reflects Austin’s unique culture and growth potential, the future is looking bright!
So buckle up, Austin! The journey of redevelopment is just beginning, and it’s sure to be filled with creativity, community, and all the excitement we’ve come to expect from this delightful city.
San Antonio Emerges as a Hub for Six-Figure Salaries
SXSW 2025: Music and Film Festival Set to Ignite Austin
Austin Prepares for SXSW 2025 with James Adomian’s Comedy Show
Austin Emerges as a Center for Wellness Trends
Upcoming AEC Luncheon to Foster Regional Development
Austin’s February Art Scene: A Colorful Display of Creativity
Austin Community Faces Wave of Detentions
Lunar New Year Celebrations Light Up Austin
University of Texas at Austin Renames Library in Honor of John Chase
University of Texas School Renames Library to Honor John Chase
News Summary Austin, Texas, is rocked by a tragic incident as 33-year-old Rex Johnson is…
News Summary Local businesses in Austin are raising concerns over tariffs established by the Trump…
News Summary Austin has made history by appointing its first poet laureate, Zell Miller III.…
News Summary A Texas court has ruled that Attorney General Ken Paxton must pay more…
News Summary In response to rising temperatures and climate change, the Austin City Council will…
News Summary Two individuals, including a primary suspect Servando Cruz Jr., have been arrested in…