Categories: Business News

Nashville Introduces Martin Reserve: A Touch of Austin’s Luxury Living

Nashville Welcomes Austin-Style Luxury Neighborhood

Nashville seems to be entering a new chapter in luxury living, with the announcement of a new upscale community called Martin Reserve. This neighborhood is being developed by Sett Studio, a Central Texas homebuilder known for its distinctive approach to real estate. The project aims to bring a taste of Austin’s luxury lifestyle to the Music City.

About Martin Reserve

Located at 3600 Abbott Martin Road, just a stone’s throw from the Mall at Green Hills, Martin Reserve will consist of 10 luxury homes. Each of these homes will start at $3.5 million and vary in size from 3,500 to 6,000 square feet. They will feature a minimum of four bedrooms and three-and-a-half bathrooms.

One noteworthy aspect of Martin Reserve is its architectural design. The homes will be single-level and boast a mid-century modern feel, complete with floor-to-ceiling glass windows, large overhangs, and refined outdoor living spaces. As Mike Speciale, founder and general manager of Sett Studio, puts it, “It’s something the Nashville market hasn’t necessarily seen yet. Here in Austin, [it’s] something we just do.”

Community Amenities

Future homeowners at Martin Reserve will have the added option of building separate guest houses or guest casitas, which are ideal for accommodating aging family members. This feature showcases the community’s focus on family needs, making it a uniquely tailored option for those looking for luxury and comfort.

History and Development

The property where Martin Reserve is being built is a 4.5-acre lot that Sett Studio acquired from the Martin Family in August 2022 for $4 million. The development project is expected to be completed by 2026. Buyers will have the unique opportunity to customize their individual lots, provided they adhere to the community’s architectural guidelines.

Construction and design are being managed in part by Dick Clark and Associates from Austin, which has a solid reputation for creating high-end residential projects. Sett Studio is considering hiring a Nashville architect to further ground the community in local design sensibilities.

Similar Developments in Nashville

Martin Reserve is not the only project catching the eyes of luxury buyers in Nashville. Several Austin real estate firms have identified lucrative opportunities in the city over the past few years. Notably, the developer of the Domain in Austin, Endeavor Real Estate Group, has been involved in both building and selling properties in Nashville’s vibrant market.

Why Nashville?

The influx of Austin-style developments into Nashville highlights the city’s growing appeal as a hub for luxury living. With its unique blend of culture, music, and charm, Nashville is quickly becoming a sought-after destination for newcomers seeking both quality and lifestyle.

As Nashville continues to experience rapid growth and transformation, projects like Martin Reserve will set a new standard for upscale living, potentially influencing future designs and communities in the area.

Custom Homebuilders in Austin Metro

For those interested in exploring custom homebuilders in the Austin metro area, here’s a list of notable companies:

  • Oasis Homes
  • Giffort Custom Homes
  • West Pointe Builders
  • Builder Bob
  • Hill Country Custom Homes

As Nashville gears up for this exciting new development, it will be interesting to see how Martin Reserve impacts the local housing market and meets the demands of homebuyers looking for a blend of luxury and modern design.


Author: HERE Austin

HERE Austin

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